Alicia Fajardo is a licensed cosmetologist with 15 years experience in the hair world. Born and raised in New Jersey she has always had an interest in various cultures and the elaborate hairstyles developed from those cultures. As a kid she loved playing with dolls hair but she didn't know a decision at 16 would change her life. Alicia decided to enroll in the cosmetology program at her high school. She was already an honors student in the National Honors Society, the starting center for the girls basketball team, and captain of cheerleading squad for the football season. Always striving for excellence, halfway into her cosmetology program she got her permit to work in a salon and began working at a top salon in her area. Once she got her license she got her own chair and clientele at the salon.
Upon graduating high school Alicia decided to focus on higher education and she obtained her bachelors degree from Temple University. After college Alicia tried her hand at many things but no matter where she was and what she was doing HAIR always found a way into her life. So she decided to become a freelance hairstylist and her career took off from there. Her work has been featured in several magazines nationally and internationally such as Latina Magazine, PlusModelMagazine, and UK's Beautiful Magazine to name a few. She has also worked with celebrity clients such as Kendra Johnson of Tyler Perry's "Love Thy Neighbor", Erica Watson(Actress/Comedian), Denis Bedot and Ivory of "Curvy Girls", Tocarra from "Americas Next Top Model", and Tami Roman of "Basketball Wives".
Alicia is a very ambitious, hardworking, people person who has the ability to make all things hair easy and relatable. As a brand ambassador she utilizes her outgoing personality, her degree in education, as well as her God given talents to expand companies clientele and knowledge of the brand. She continues to bring a unique aspect to the industry as she has the education of a cosmetologist, experience of the salon atmosphere, and a creative vision that allows her to produce whatever the client desires. Alicia prides herself on bringing something different to all her hair experiences, all while making sure the client is comfortable and their best interest are at heart. As Alicia's career continues to soar there is no doubt she will leave her mark on the industry.